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Huawei Watch Fit is a stretched $110 smartwatch

The Huawei Watch Fit has launched ahead of IFA 2020, and it’s a fitness smartwatch with a low $110 price tag.

The most striking detail of the Huawei Watch Fit is the stretched, rectangular design.

The screen has a 456×280-pixel resolution and measures 1.64-inch diagonally.

It’s aimed at a less serious, younger crowd who might be considering a fitness tracker and have embraced working out at home during lockdown.

And that’s where the unusual screen comes in.

Focus on workouts

Huawei Watch Fit showing Firstbeat training load and VO2 max

The Huawei Watch Fit comes with a host of built-in, 12 guided workouts, which can be followed on the watch itself.

There are also 96 workout tracking profiles, offering a dizzying array of tracked sports.

And it looks like Firstbeat analytics are part of the Watch Fit, just as we’ve seen on the Huawei Watch GT2e, with Recovery Time, VO2 max, Training Effect and other heart rate variability based metrics also tracked.

The rest of the specs look pretty complete. GPS, a PPG heart rate and even a barometer.

Huawei Watch Fit sample workout screens heart rate and pace

And there’s 10 days of battery life and 5ATM water resistance.

There’s a speaker and microphone, and it’s able to take calls.

A tall screen – like we saw in the old days of the Microsoft Band and Samsung Gear S – can be pretty uncomfortable on the wrist, and a 1.64-inch display will struggle to be unisex. Lots of people don’t want their wrist being dominated by a screen.

Montage of Huawei Watch Fit colors

And then there’s the price. At £119.99), it looks like seriously good value.

The Huawei Watch Fit is clearly aimed at a fitness audience, and we’re going to presume the screen enables specific outcomes related to working out.

If that’s something like on-watch guided workouts it could be an attractive proposition – but the screen shots show a cartoony, pretty entry-level looking experience that doesn’t quite gel with the form factor.

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